Bell & Ross BR-X3

Bell & Ross has long been known for its aviation-inspired watches that combine rugged utility with contemporary style. With the release of the BR-X3 collection, the brand introduces two standout models—the BR-X3 Black Titanium and the BR-X3 Blue Steel. These timepieces bring together advanced materials, precise engineering, and a bold aesthetic that speaks to both professional pilots and modern watch enthusiasts.

Design and Case Construction

The Bell & Ross BR-X3 models feature a 41mm x 41mm case with a thickness of 13.3mm. Each case uses a multi-layered construction of titanium, steel, anodized aluminum, and rubber. This approach ensures a strong yet lightweight structure, delivering both durability and comfort on the wrist.

• BR-X3 Black Titanium: Crafted from micro-blasted Grade 2 titanium with a matte black finish, this model embodies stealth and functionality. Its understated tactical design makes it ideal for those who prefer a more subtle but powerful look.
• BR-X3 Blue Steel: This version offers a satin-finished and polished stainless steel case paired with a striking blue anodized aluminum bezel and side pillars. The result is a more dynamic, eye-catching presence without sacrificing technical robustness.

Movement and Performance

At the heart of both BR-X3 models is the BR-CAL.323 automatic movement, developed in collaboration with Swiss manufacturer Kenissi. This COSC-certified chronometer ensures high accuracy and reliability. With a 70-hour power reserve, the BR-X3 is built to perform during extended use, whether in the cockpit or on the ground.

Dial and Legibility

The dials are built with a three-plate construction, emphasizing depth and precision. To ensure readability in all lighting conditions, the hands and hour markers are filled with Super-LumiNova X1, offering superior luminosity compared to standard lume. This makes the BR-X3 an excellent choice for night flights or low-light environments.

Strap Options

Each watch comes with a ventilated rubber strap designed for comfort and breathability:

• Black Titanium model – black rubber strap with a micro-blasted titanium pin buckle.
• Blue Steel model – blue rubber strap with a satin-finished steel pin buckle.

Durability and Water Resistance

The BR-X3 collection offers water resistance up to 100 meters (10 ATM). While not a professional dive watch, this level of protection ensures suitability for everyday wear, swimming, and light water activities.

Pricing and Positioning

The Bell & Ross BR-X3 watches are positioned at the premium end of the brand’s lineup:

• BR-X3 Black Titanium: CHF 7,700
• BR-X3 Blue Steel: CHF 7,000

This places them at the top of the classic Bell & Ross range, appealing to collectors who value both aesthetics and technical achievement.

Final Thoughts

The Bell & Ross BR-X3 collection highlights the brand’s continued commitment to aviation heritage while pushing into modern watchmaking innovation. With their robust materials, precision Swiss movement, and distinctive designs, both the Black Titanium and Blue Steel models represent excellent options for enthusiasts seeking a balance of performance, style, and exclusivity.