Watch Collectors Blog
1990s Kraft Macaroni & Cheese Watch
In the early 1990s, Kraft Macaroni & Cheese launched a quirky and now-iconic promotional campaign through its “Cheese & Macaroni Club.” Kids across the U.S. could join the club by...
1990s Kraft Macaroni & Cheese Watch
In the early 1990s, Kraft Macaroni & Cheese launched a quirky and now-iconic promotional campaign through its “Cheese & Macaroni Club.” Kids across the U.S. could join the club by...
From Speedometers to Wristwear: The Story Behin...
Florian, the founder of Audoin Watches, never planned to become a watchmaker. Originally from France and now living in Berlin, Florian simply couldn’t find a watch that truly reflected his...
From Speedometers to Wristwear: The Story Behin...
Florian, the founder of Audoin Watches, never planned to become a watchmaker. Originally from France and now living in Berlin, Florian simply couldn’t find a watch that truly reflected his...
How a Plastic Watch Saved Swiss Watchmaking
In the early 1980s, the Swiss watch industry faced its greatest existential threat. After centuries of dominating global horology with mechanical craftsmanship and prestige, Switzerland was blindsided by the rise...
How a Plastic Watch Saved Swiss Watchmaking
In the early 1980s, the Swiss watch industry faced its greatest existential threat. After centuries of dominating global horology with mechanical craftsmanship and prestige, Switzerland was blindsided by the rise...
Strapping on History: The Rise of NATO Watch St...
The NATO watch strap got its start in 1973 when the British Ministry of Defence introduced it as standard issue for soldiers. Officially called the G10 strap, named after the...
Strapping on History: The Rise of NATO Watch St...
The NATO watch strap got its start in 1973 when the British Ministry of Defence introduced it as standard issue for soldiers. Officially called the G10 strap, named after the...
A Skybound Masterpiece: The Credor Goldfeather ...
Discover the Credor Goldfeather GBCF999, an ultra-rare Japanese tourbillon watch blending urushi lacquer, platinum, and handcraft into wearable art.
A Skybound Masterpiece: The Credor Goldfeather ...
Discover the Credor Goldfeather GBCF999, an ultra-rare Japanese tourbillon watch blending urushi lacquer, platinum, and handcraft into wearable art.
Tudor Pelagos FXD Chrono “Yellow”
The Tudor Pelagos FXD Chrono “Yellow” is a striking limited-edition watch launched this week, crafted in partnership with Tour de France legend Fabian Cancellara. Its lightweight titanium case is finished...
Tudor Pelagos FXD Chrono “Yellow”
The Tudor Pelagos FXD Chrono “Yellow” is a striking limited-edition watch launched this week, crafted in partnership with Tour de France legend Fabian Cancellara. Its lightweight titanium case is finished...
